Privacy Policy

Principles

We manifests its commitment to privacy and data protection by embracing the following principles:

*We uses personal data lawfully, fairly and in a transparent manner;

*We collects no more personal data than necessary, and only for a legitimate purpose;

*We retains no more data than necessary or for a longer period than needed;

*We protects personal data with appropriate security measures.

About this Privacy Notice

This Privacy Notice intends to establish a clear, concise and transparent communication on the collection, use, processing, storing etc. of personal data relating to customers of our group. Within the meaning of this Privacy Notice "customer of our group" means a former, current and potential customer or user of a product or service offered by an our affiliate and brand, a visitors to one of our official websites or stores,  a member of a loyalty program or community.

Who is responsible for processing of your personal data?

We are primarily responsible for the processing of personal data within the scope of this Privacy Notice. Under certain circumstances the responsibility for data protection and your privacy is shared with one or several other legal entities, either being an our affiliate or a third party.

Who has access to your data?

Your personal data is available and accessible only by those who need the data to accomplish the intended processing purpose. To the extent necessary, your personal data may be shared between the companies and brands within the our group, with suppliers, sub-contractors and independent third-parties (acting as processors and sub-processors) carrying out certain tasks on our behalf.

What is the legal ground for processing?

We are not allowed to collect, process, use, store etc. personal data without a valid legal ground. Lawfulness may be derived from your consent, by contract, statutory obligations or from our legitimate interest as a business. For each specific purpose of processing of personal data, we will inform you about which legal ground that will apply, what rights you are entitled to exercise, whether the provision of personal data is statutory or required to enter a contract and whether it is an obligation to provide the personal data and possible consequences if you choose not to.

What are your rights?

Right to access: You have the right to request information about the personal data we hold on you at any time. Please contact Customer Service and we will provide you with your personal data via e-mail. Right to portability: Whenever we processes your personal data, by automated means based on your consent or based on an agreement, you have the right to get a copy of your data transferred to you or to another party. This only includes the personal data you have submitted to us. Right to rectification: You have the right to request rectification of your personal data if the information is incorrect, including the right to have incomplete personal data completed. If you have an account, you can edit your personal data under your account pages.

Right to erasure: You have the right to erase any personal data processed by us at any time except for the following situations:

*you have an ongoing matter with Customer Service;

*you have an open order which has not yet been shipped or partially shipped;

*you have an unsettled debt with us, regardless of the payment method;

*if you are suspected or have misused our services within the last four years;

*if you have made any purchase, we will keep your personal data in connection to your transaction for book-keeping purposes.

Your right to object to processing based on legitimate interest: You have the right to object to processing of your personal data that is based on our legitimate interest. We will not continue to process the personal data unless we can demonstrate legitimate grounds for the process which overrides your interest and rights or due to legal claims.

Right to restriction: You have the right to request that we restricts the process of your personal data under the following circumstances:

*if you object to a processing based our legitimate interest, we shall restrict all processing of such data pending the verification of the legitimate interest;

*if you have claim that your personal data is incorrect, we must restrict all processing of such data pending the verification of the accuracy of the personal data;

*if the processing is unlawful you can oppose the erasure of personal data and instead request the restriction of the use of your personal data instead;

*if we no longer needs the personal data but it is required by you to defend legal claims.

Updates to our Privacy Notice

We may need to update our Privacy Notice. The latest version of the Privacy Notice is always available on our website. We will communicate any material changes to the Privacy Notice, for example the purpose of why we use your personal data, the identity of the Controller or your rights.